We analyse shoppers in-store to provide our clients with deep behavioural insight to help them increase profitability and improve operational efficiency. By monitoring actual behaviour we are able to provide unparalleled insight on the most important issues in retail, from engagement, to conversion, to queue abandonment and promotional return.
We track and code 000’s of shoppers to provide robust sample sizes for truly meaningful insight. We create a 3D behaviour model that shows WHO shoppers are, WHERE they go and WHAT they do. Revealing the complex and dynamic relationship between these 3 dimensions unlocks competitive advantage for our clients.